My Storyworthy Life
The Launch Plan Podcast
What Exactly Should You Be Learning About Your Market (And What Everyone Is Lying About Market Research)
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What Exactly Should You Be Learning About Your Market (And What Everyone Is Lying About Market Research)

How well do you understand your market?
How much time did it take for you to get a grasp of your market? In this episode of The Launch Plan podcast, we help you understand your market FAST without having to do extensive market research. We don't intend to suggest you skip market research completely. But if you are a solopreneur or small business, the chances are that you don't have the resources to do expansive market research.

To understand your market fast, you need to be clear what you're looking for (and why). I'll outline some instant benefits of using this approach, including using it to create better products and services.

Avoid losing sales in the last minute
There are times when customers or clients are very interested in your offer, but they back-off in the last minute without buying your product or service. Ever experienced that? You'll learn how to avoid this completely by learning a very important data-point about your clients.

To listen to the episode, click the play button above. Please subscribe to the podcast with your email and get a copy of The Launch Plan Workbook. Inside the workbook, you'll find the exact strategy we share in this episode (plus all other strategies from the previous episodes).

Download the Launch Plan Workbook:
https://designyourthinking.com/launch

Get your 90-Day Marketing Plan:
https://designyourthinking.com/plan

Signup as a beta reader for my book:
https://designyourthinking.com/book

Website Messaging Mastery Course:
https://
designyourthinking.com/wmmprelaunch

Get your 90-Day Marketing Plan:
designyourthinking.com/plan

Download the Launch Plan Workbook:
designyourthinking.com/launch

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My Storyworthy Life
The Launch Plan Podcast
The podcast is all about online product launches for creators, small business owners, and entrepreneurs. On the show, we discuss and deconstruct online product launches with guests that are launching online courses, podcasts, masterminds, coaching, and all kinds of services from copywriting to fashion. The podcast comes out in seasons with each season focused on a specific topic. In Season 1 of the podcast we focus on online courses, diving into topics like cohort-based courses, email marketing, audience segmentation, creating irresistible offers, pricing strategies, traffic generation, mindset, course video creation, and more. You'll learn about launching businesses from scratch, growing your business, and scaling your product or service business. Every episode is accompanied with worksheets, transcripts, and you don't want to miss this. Hit the Follow button and get ready to level-up your launches. To continue the conversation, download the two-part ebook "Thirty Minute Launch". Use the first part of the ebook to pick a market, define your audience, and define your product or service. In the second part of the book, you'll find nuggets from every episode on The Launch Plan podcast. As a bonus, the ebook also gives you access to our customizable Podcast Launch Plan tool, go to designyourthinking.com/launch.