My Storyworthy Life
The Launch Plan Podcast
How to Create Actionable Content as a Podcast Guest (And Unlock Unlimited Leads For Your Business) - Part 2
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How to Create Actionable Content as a Podcast Guest (And Unlock Unlimited Leads For Your Business) - Part 2

Is your podcast guesting strategy not working?
Podcast guesting is one of the most effective strategies to generate leads and build a brand. Depending on the podcast, this strategy can help you generate short term leads and benefit from the long tail too. If you've not had a great experience so far, this episode is for you.

Generating leads as a podcast guest is not just about the quantity.
This is more a quality game. If you don't have a solid plan with your content, podcast guesting can soon turn out to be one of the most expensive strategies. What makes the same strategy go from the most effective marketing strategies to the least? What aspect of the content can make such a huge difference?

Creating actionable content is your answer.
You heard it right. It's not just the content. It's not about how big the show is. It all comes down to how well you were able to transfer listeners from listening to your email list. And that's what we focus in this episode. In this episode, you'll learn:

  • Nine steps to creating actionable podcast content as a podcast guest

  • How "spilling the beans" is a good strategy when it comes to podcast guesting

  • What should be your singular focus when going on any podcast as a guest.

Download the Launch Plan Workbook:
designyourthinking.com/launch

Get your 90-Day Marketing Plan:
designyourthinking.com/plan

Get your 90-Day Marketing Plan:
designyourthinking.com/plan

Download the Launch Plan Workbook:
designyourthinking.com/launch

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My Storyworthy Life
The Launch Plan Podcast
The podcast is all about online product launches for creators, small business owners, and entrepreneurs. On the show, we discuss and deconstruct online product launches with guests that are launching online courses, podcasts, masterminds, coaching, and all kinds of services from copywriting to fashion. The podcast comes out in seasons with each season focused on a specific topic. In Season 1 of the podcast we focus on online courses, diving into topics like cohort-based courses, email marketing, audience segmentation, creating irresistible offers, pricing strategies, traffic generation, mindset, course video creation, and more. You'll learn about launching businesses from scratch, growing your business, and scaling your product or service business. Every episode is accompanied with worksheets, transcripts, and you don't want to miss this. Hit the Follow button and get ready to level-up your launches. To continue the conversation, download the two-part ebook "Thirty Minute Launch". Use the first part of the ebook to pick a market, define your audience, and define your product or service. In the second part of the book, you'll find nuggets from every episode on The Launch Plan podcast. As a bonus, the ebook also gives you access to our customizable Podcast Launch Plan tool, go to designyourthinking.com/launch.